Pure Genius. Brilliantly Clean.
This is the eco-innovative, resource-reducing, household product you've been hearing about. Rather than ship gallons of water-heavy, liquid laundry soap plastic jugs, just let YOUR washer hydrate each concentrated strip of eco loveliness. It's no gimmick. This tiny eco-strip does its job.
Each strip of Tru Earth laundry detergent weighs just 3g, though it packs the same power as 40g of premium liquid or powdered detergents. 94% less weight with the same punch! Plus, there's no plastic. None. Considering there's an estimated 30 billion loads of laundry done in North American alone, if everyone switched to Tru Earth Eco-Strips, the annual eco-savings would be enormous:
Doing laundry never felt so good.
To further save resources and packaging, we're offering Tru Earth Fragrance Free in bulk from our refillery. This way, we're not shipping more cardboard around the world. It just looks different because it's packaged in a small paper bag instead. PLUS, we were able to reduce your per load cost to approximately .45 cents. Double good.
If you prefer packaging, as seen in the photo, we are still offering a 32 load package while supplies last. Platinum is still being offered in standard packaging.
BORING (BUT USEFUL) STUFF
One pack = 32 loads (16 sheets) and takes up almost no space in your laundry area:
For best results:
Recyclable card board envelope or paper bag.
Made in Canada
ABOUT THE COMPANY
Tru Earth started as a seed of an idea in 2015, stemming from one eco-conscious Canadian's guilt for using liquid laundry detergent. A few years later, after lots of research, Tru Earth came to be.
Love these laundry strips! So easy to use and work as well as my old laundry detergent. No more lugging heavy, single-use plastic jugs for me. These are great for travel too! Simply a no-brainer!!!!
Right?! Even if someone wasn't motivated by keeping our water ways clean and not having toxins on our clothes, the convenience of these strips would be enough! Thanks for writing in!
Love these strips ! Makes me happy to have clean good smelling clothes and packaging that’s small and good for the planet ! No more plastic jugs
Yay! We so glad you like them. We think they make great gifts for the older folks in our lives, too because those jugs are just too heavy. Thanks for taking the time to write in.
The Eco-strips are great! So easy to use and my laundry comes out nice and clean. It feels even better because I am helping the earth be healthier too!
Thank you for writing in about TruEarth strips. There are so many reasons to love to laundry (!!) with these lightweight, but effective detergent strips. We really appreciate YOU taking the time to let us know!