Food Huggers was started in 2013 as a Kickstarter campaign launched by two industrial designer friends, Michelle Ivankovic and Adrienne McNicholas. Their goal is to design the best possible tool kit to reduce waste at home. Food Huggers® help to ensure that all your fruits and vegetables are kept fresh for as long as possible and that helps cut back on landfill and wasted money.  With a lifetime guarantee, our products can be used over and over again replacing tons of single use plastic wrap, bags or foil that you might other wise have bought and then tossed!